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swirling purple liquid

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This website isn’t even trying to sell a company. It’s just me. Duncan McEwan. Though, I did have my own Creative Agency for more than 12 years, and was also Creative Director of a large multi-channel, full-service agency for about 24 years.

 

In truth, I’m in the twilight years of my career, which has spanned more than 40 years in total.

Even with all those years under my belt, I still love what I do. I’ve always believed that great ideas and compelling storytelling can help power business success. That’s why this website is jam-packed with stories, not numbers.

 

Curating the content for you has been difficult. Part of the problem has been getting my hands on some of my old stuff.

Now, just because something is old doesn’t mean it's old hat. You see, technology may change, but human emotions and motivations don’t. Storytelling is the age-old way of engaging and persuading, so it can still teach or inspire us, no matter how old it is - A bit like me really.

 

I can claim to have come up with the idea and the narrative for everything on this website. However, I have had help from some very talented creatives over the years who have brought their craft to bear on my work.

 

Sit back, take your time and enjoy my stories. Some may be long, some short, but none are tall, just the truth well told.

Work / Advertising

Click images to view full stories:​

Newcastle United club crest
Steel Bonnets blended whisky bottle design
Junk in Hong Kong harbour
Image of a molecular structure
Flymo robotic mower leaving its dock
Opal office interior graphics
Square One Law internal signage
Swinburne Maddison Elephant image
Northern Electric Alien
Left-handed and proud mouse mat
Kreemy's  campaign image
Zatara business card design
Life launch press ad image
Pumphrey's ad image
Encephalitis brand identity
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